SalesScoreCard
From diagnostic of sales practices to clear execution plan
Activate and involve your organization
The SalesScoreCard is a fast, research-backed diagnostic for your leadership team. In just 15 minutes, it benchmarks your sales maturity across 7 sales virtues, revealing strengths, gaps, and priorities in a clear, visual format.
Built on both real-world business practice and academic research, the tool translates complex commercial insight into an actionable roadmap for growth.
Curious how your sales maturity compares to the best?
Turning complexity into clarity
An actionable, fast-to-deploy diagnostic that…
Translate strategy into measurable action
Evaluates your sales performance across the 7 sales virtues
Identifies which improvements matter most – right now
Engages your leadership and teams in a data-driven, prioritised roadmap
Creates instant clarity and shared focus across functions
Why it works
Backed by research from CBS, Customer Agency, Danish Industry & Business Danmark
Validated in 50+ leading B2B companies
Science proven link to higher win rates, customer retention, and revenue growth
Ready when you are
Align. Diagnose. Transform
Run a SalesScoreCard to measure your sales maturity across the 7 virtues
Review your opportunities and benchmarks
Create a shared focus across leadership and functions
Decide where to act – and start winning again
Quick
Takes 15 minutes to complete
Benchmark
Clear visual benchmarking against
the best in class
Action
Prioritised action plan based on
data and proven practices
Global
Applied by certified advisors globally
What clients say
“…enabled us to identify the most potential improvement – doubling our income in 24 months.”
CCO
Specialty food ingredients
“…it piqued our shared curiosity as feelings were converted into concrete numbers. “
Head of Credit & Collection
Energy and retail fuel
“…we have improved our score on all 7 sales virtues. It works!”
Divisional manager
Healthcare and industrial supply
Ready to explore the potential?
Reach out to see how the SalesScoreCard can help your leadership team align, prioritise, and accelerate growth – guided by a certified advisor.